Chicago EDDM Every Door Direct Mail
DoorBlast provides quality turn key Every Door Direct Mail services.
Featuring an oversized postcard with a $.145 postage rate...and no list costs!
What is EDDM?
Every Door Direct Mail provides post office delivery
to...
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Business / Residential
-
Residential only
-
P.O Boxes
...within any carrier route and without the need to
purchase a mailing list. Yes, you'll save money on your mailing! There is no need to
purchase a list, no need to address individual mail pieces and you won't need a postage permit. And
the best part...postage rates are only 14.5 cents per address.
DoorBlast provides
turn-key EDDM Postcards for only PENNIES per home. Here are features of our services:
-
Carrier Route Analysis - Includes apartment
counts, house counts, busienss counts, P.O. counts, Income analyis - all by postal carrier
route.
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Graphics Design
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9 1/2” x 11 3/8” Postcard (recommended for cost
effectiveness and eye-catching size)
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Printing, Shipping & Handling
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Carrier Route Analysie, Sorting and
Mailing
-
To insure accuracy and best mailing day, we hand
deliver your mailing to each local post office
-
Note: DoorBlast provides you with the option
of either performing all EDDM services, or letting you save money by performing certain
postal admin tasks yourself.
When is EDDM right for a marketing
campaign?
-
When you want to saturate a specific area (e.g. a
zip code or carrier / rural route)
-
When you want to deliver a very
large and prominent mail piece
-
When you want to pay the lowest postal
rate
-
When you want to eliminate list
costs
-
When you would like to save money
by partaking in certain postal administrative task.
Blast your message across your key market!
Tracking return on investment Tracking
return on investment is easy with an Every Door Direct Mail campaign. The 2 most widely used
systems are 1) to track coupon redemptions and 2) to utilize a telphone call tracking system. From here,
you can then objectively analyze the effectiveness of your campaign by isolating the number of inquiries,
the number of conversions and dividing these amounts into the number of postcards sent out. You can also track
the cost of conversion. Very useful stuff. A surprise to many marketers is the residual affect of doing a
series of mailings. With each postcard sent out, you will see your response rate go up and cost of conversion
go down.
Creativity EDDM Postcards provide an opportunity for you to
creatively and prominently display your business - an excellent way to bolster your image. Some
creative tips:
- Use eye-catching graphics and compelling copy to stand out
- Clearly explain the services you offer.
- Use a strong "call to action" to tell prospect exactly what to do next.
DoorBlast provides professional graphic services or you can use your own resources.
Every Door Direct Mail vs. Direct Mail
Postcard
Feature |
Every Door Direct Mail
|
Direct mail Postcards
|
Creativity + Image |
Superior
|
Superior
|
Post card size (recommended) |
11.375" (w) x 9.5" (h)
|
11" (w) x 6" (h)
|
High quality card stock |
Yes
|
Yes
|
Full color both sides |
Yes
|
Yes
|
Target specific households |
No
|
Yes
|
Target specific carrier routes |
Yes
|
Yes
|
Purchase a mailing list |
No
|
Yes
|
Daily mailing restrictions |
Yes
|
No
|
Purchase a mailing permit |
No
|
Yes, but use our's
|
Mail cost per pice |
$.24 to $.32
|
$.145
|
Delivery to 1 specific P.O. |
Yes
|
No
|
DoorBlast Delivers "that personal touch." Our's is
not a cookie cutter campaign implementation. We know that a key ingredient to a successful
campaign is to get personally involved with each advertising campaign - every aspect from development to
printing to delivery. This can make all the difference in the succes of your campaign.
Call today 630-863-7103
|